Monday, April 12, 2021

Vomit Marketing


I know someone on social media who shows up extraordinarily consistently with words of wisdom. That's it. Just lovely posts with quotes and an image (also known as memes). Every day over the last two years, I open that social media app just to see what the newest words of wisdom are from her. The funny thing is that the posts aren't even hers. She shares posts she comes across that she enjoys. And, still, I am COMPELLED to do business with her. Over the last year, I've reached out to her on multiple occasions to ask her how I can support her business growth. I have shared her business with colleagues and friends of mine. I have supported her financially by participating in her business pursuits and adventures. I couldn't help myself. Know why? 


She's never sold me a thing! 


Marketing your business is an important part of your entrepreneurial endeavors. It does not surprise me that people who own their own businesses are almost always taking steps to obtain their "piece of the pie" in order to pursue their dreams and reach their goals. What does surprise me, however, is how narcissistic some of them are on their journeys.


And, the truth is, I used to be a narcissistic marketer, too.



I've been in business for well over a decade, and while my business hasn't always been successful for my bank account, it has always been a blessing. I've had great years of financial gain and many years of financial struggle. I've had things run very smoothly and I've had things run incredibly roughly. Let's be honest! As much as the hard times are like a thorn in my foot/sole, I've learned a lot more from the times of struggle than I typically do from the easy times. 


I am ready to change that!


My personal pursuit for 2021 is to find peace in all experiences. 



Before this year began, I engaged in an online training challenge that included well-known, knowledgeable, and successful mentors. Some of the speakers were HUGE names in the industry of entrepreneurial pursuits, including T. Harv Eker, Jesse Eker, Evan Carmichael, Marisa Peer, Yanik Silver, Allison Maslan, Clair Zammit, Eben Pagan, Annie Lalla, Ryan Levesque, Susie Carder, Shaqir Hussyin, Josh Turner, Mark Lack, Jon Talarico, Les Brown, Lisa Nichols, and Jack Canfield. James Mel was the Master of Ceremonies and was brilliant at sharing his knowledge and expertise, too. 


The information was invaluable to anyone in attendance, and if I had come across this event a decade ago, I can't imagine where my business would be today. (I'd probably already have my yacht!) The speakers shared their expertise and were very careful NOT to share their latest package or why you should buy from them. Each presenter was as great as the next. Each coach was a gift to the world. Each of them led by example.


I learned more in that 10-Days than I have in all my certifications and formal education degrees combined. And, so, my experience was truly magnificent. 


One of the group "rules" was to not use the group as a selling platform. Reasonable rule. In fact, it's an extraordinarily reasonable rule since none of the speakers were selling anything, either. 


Many people in the group broke those rules.


Then.

I.

Realized.

Why.


It would seem that a large percentage of those participating in the challenge were not there to learn from it, but rather to sell themselves and/or their services. 


Not smart.


That tells me several things about these folks: 

(a) they didn't learn a damn thing; 

(b) they aren't being the example I want to see in the world; 

(c) they don't want to help anyone but themselves; 

(d) they are takers, not givers; and, 

(e) they are not and will never be successful.


And they're not alone.


There are plenty of people who join social media platforms simply to vomit their marketing onto whoever will listen. They'll reach out to you to tell you what you're doing wrong and how you can pay them to... fix it, change it, demolish it, etc. They'll jump onto a live video and try to steal your audience. They'll stab you in the back to get what they want.



And, guess what?! 


I let them.


Know why?


They don't see the big picture (just like I didn't in the beginning). If you are vomit marketing your sales pitch, your reputation will proceed you and you will lose far more than you would gain in pursuit of one sale.


I believe wholeheartedly in Karma: What we give is what we get. 


Our life is a reflection of our karma.


If you like what your life shows you, keep up the great work! 


But, if you don't like what your life is showing you, it's time to face a truth most don't want to admit.


You brought it on yourself. 


Instead of vomit marketing your service, product, or advice, may I recommend you try this instead: offer your clients/audience something of value. Share your knowledge. Share your wisdom. Share your product. Share your glorious self.


Because where you are gifting people with your light, success does find you. The vibration of "currency" can't find its way to the vibration of lack.


Warmly,
Jamie


If you're looking to raise your vibration, it helps to know your limiting beliefs and to begin shifting them. Getting a toe reading is a great tool for discovering your subconscious beliefs, especially the ones not serving you anymore. Let me know if you would like more information on receiving a personal toe reading, or visit my YouTube channel: https://www.youtube.com/c/JamieAllenBishopSoleReader/featured